Omnichannel Growth Manager

Work Location: Mount Laurel, New Jersey, United States of America Hours: 40 Pay Details: $91,000 - $136,240 USD TD is committed to providing fair and equitable compensation opportunities to all colleagues. Growth opportunities and skill development are defining features of the colleague experience at TD. Our compensation policies and practices have been designed to allow colleagues to progress through the salary range over time as they progress in their role. The base pay actually offered may vary based upon the candidate's skills and experience, job-related knowledge, geographic location, and other specific business and organizational needs.  As a candidate, you are encouraged to ask compensation related questions and have an open dialogue with your recruiter who can provide you more specific details for this role. Line of Business: Product Management Job Description: The Omnichannel Growth Manager oversees the end to end management of assigned products, services and programs including features, benefits and characteristics that meet customer needs and are priced to meet the Bank's profit and loss objectives. The Product Manager manages a particular product or function supporting in the achievement of a business strategy. This role acts as a source for innovation led through customer insights and creating a better customer experience with a particular product. The role is accountable for business results and product sales, working with Acquisition teams to ensure widget and volume targets are met. Depth & Scope: Highly seasoned professional role requiring substantial knowledge/expertise in a complex field and knowledge of broader related areas Lead the modernization and digitization of customer acquisition programs, transforming traditionally paper-based account opening processes into seamless digital experiences. Partner with Digital, Marketing, Operations, Compliance, Risk, and Audit teams to design, implement, and scale innovative acquisition solutions. Drive the development and rollout of digital application journeys, including QR code-enabled account opening experiences. Manage cross-functional initiatives from concept through execution, ensuring projects are delivered on time and aligned with business objectives. Serve as the primary project lead across multiple acquisition programs, coordinating stakeholders and facilitating successful implementation. Monitor and analyze program performance, identifying opportunities to improve customer acquisition outcomes and operational efficiency. Support the execution of direct mail and digital marketing campaigns by partnering with Marketing teams on strategy, creative reviews, and campaign optimization. Ensure all customer communications, marketing materials, and disclosures meet regulatory, compliance, and audit requirements. Identify and mitigate risks throughout the product and program lifecycle while maintaining a strong control environment. Contribute to the relaunch and ongoing enhancement of customer acquisition programs to drive growth across both in-person and digital channels. Accountable for either a single major functional area with a mass or niche product/segment suite and moderate level of complexity with a range of complex attributes Integrates knowledge of the enterprise sub-function’s or business line’s overarching strategy in developing solutions across multiple functions or operations Provides expertise and advice on unique distribution issues (i.e. primarily 3rd party channels) for niche/customized products/segments Has advisory/consultative accountability for functional areas that are not directly managed Solves or may lead others to solve complex problems; leads efforts or partners with others to develop new solutions Uses sophisticated analytical thought to exercise judgement and identify solutions Impacts the achievement of sub-function or business line objectives within the area accountable for Develops and maintains a robust understanding of the regulatory requirements, customer, market, and industry to deliver product and process innovation to improve the value proposition Develops and implements products/policies and procedures in such a way that it enhances the end to end customer experience (including training, enhancement and irritant reduction) while achieving business objectives Oversees and ensures the clear and effective delivery of products and services to the customer Acts as a Subject Matter Expert for product-related inquiries May lead business plans leveraging Acquisition and Segments teams to increase new account growth and track P&L impact Liaises with partners (i.e. Marketing, Phone Channel, Retail) to understand industry and customer trends; Analyzes challenges and identifies areas of opportunity through customer research, focus groups, and external secondary research; Facilitates ideation sessions and builds necessary business cases for NPD, identifying solutions and building stronger plans for growth Builds and maintains effective relationships with sales distribution, key internal stakeholders and/or external partners to ensure that customer needs are considered in strategic decisions and in the development of options, solutions and alternatives Leads and facilitates problem solving sessions with partners and vendors Designs end to end process for development, implementation, use, reporting and feedback on developed products and segments Directs and coordinates market research to determine underlying customer needs – input to development process Participates in the day to day management of the product(s), identifying and implementing product features and enhancements, providing business case support of recommendations and assisting in the strategic development of new initiatives Adheres to enterprise frameworks or methodologies that relate to activities for own business area Delivers financial results for the product/product