Multi-Platform Marketing Specialist, Telemundo Area de la Bahia 48

NBCUniversal is one of the world's leading media and entertainment companies. We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our global theme park destinations, consumer products, and experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, NBC Sports, Telemundo, NBC Local Stations, Bravo, and Peacock, our premium ad-supported streaming service. We produce and distribute premier filmed entertainment and programming through our powerhouse film and television studios, including Universal Pictures, DreamWorks Animation, and Focus Features, and the four global television studios under the Universal Studio Group banner, and operate industry-leading theme parks and experiences around the world through Universal Destinations & Experiences, including Universal Orlando Resort, home to Universal Epic Universe, and Universal Studios Hollywood. NBCUniversal is a subsidiary of Comcast Corporation. Visit www.nbcuniversal.com for more information. Our impact is rooted in improving the communities where our employees, customers, and audiences live and work. We have a rich tradition of giving back and ensuring our employees have the opportunity to serve their communities. We champion an inclusive culture and strive to attract and develop a talented workforce to create and deliver a wide range of content reflecting our world. Telemundo 48 Área de la Bahía is looking for a creative, digitally savvy Multi-Platform Marketing Specialist who understands how audiences discover, consume and share content today. Reporting to the Senior Community and Marketing Director, this hands-on role will help bring the Telemundo 48 brand to life across social, digital, streaming, broadcast and community platforms. The ideal candidate is a strong content creator and storyteller who can conceptualize, shoot, write, edit, design, publish and optimize engaging content, with a strong focus on social-first storytelling, audience growth and culturally relevant content for the Bay Area Latino community. This position works closely with Marketing, Community, News, Digital, Sales and other teams in a fast-paced, high-volume environment. Essential Responsibilities Create, shoot, produce and edit compelling social-first content, including short-form and vertical video, graphics, photos and other digital assets for Instagram, TikTok, Facebook, YouTube, streaming, web and other station platforms. Manage the publishing, scheduling and optimization of marketing, promotional and community content across social media platforms. Capture high-quality photo and video content in the field using mobile devices and professional production equipment as appropriate. Write engaging, conversational and audience-focused copy in Spanish and English, tailored to the voice, format and best practices of each platform. Collaborate with the Marketing and Community team and partners across News, Digital, Sales and other departments to develop creative that supports station brand, programming, audience growth, revenue and community initiatives. Collaborate with anchors and reporters to create engaging social-first content that supports station marketing and community initiatives. Develop creative concepts and multiplatform campaigns around major station priorities, programming, tentpole events and community initiatives. Identify social trends, culturally relevant moments and emerging content formats that create opportunities for Telemundo 48 to connect with new and existing audiences. Monitor social performance and use analytics and audience insights to optimize content and inform future creative decisions. Support the Digital Editorial team as needed by creating, editing and publishing social-first content around timely, trending and high-interest stories. Use emerging digital and AI-assisted tools, when appropriate and in accordance with company guidelines, to support ideation, creative development, production workflows and content optimization. Manage multiple projects simultaneously and deliver high-quality work under tight deadlines in a fast-paced content environment. Support station and community events, including onsite content creation and social media coverage. Work flexible hours, including occasional nights, weekends and holidays, as business and event needs require. Perform additional duties as assigned. Basic Qualifications Fluency in Spanish and English, with exceptional written and verbal communication skills in both languages, including the ability to write engaging and conversational marketing and social media copy. 2+ years of professional experience in social media, digital marketing, content creation, video production, communications or a related field. Demonstrated experience creating and editing short-form video and social-first content. Strong understanding of Instagram, TikTok, Facebook, YouTube and emerging social platforms, including platform-specific formats and best practices. Experience with video editing and creative tools such as Adobe Premiere Pro, After Effects, Photoshop, Illustrator, CapCut, Canva or equivalent platforms. Comfortable capturing content using smartphones and other video/photo equipment. Experience working with social publishing tools, content management systems and digital analytics. College degree or equivalent professional experience Portfolio Candidates must provide a portfolio, reel or links to relevant work demonstrating experience with social media content, video production, digital creative or other multi-platform marketing work. Eligibility Requirements Must have unrestricted work authorization to work in the United States. Must be 18 years or older Interested candidates must submit a resume/CV through the www.nbcunicareers.com site Must be willing to work onsite at our San José, California station. Must have a valid driver's license. Mu