Marketing Technology Product Owner - Salesforce Loyalty & Offer Management
TD Bank, National Association · Charlotte, NC
📍 Charlotte, North Carolina💰 $91,000 - $145,600via workdayFirst listed here 2026-09-24
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Work Location:
Mount Laurel, New Jersey, United States of America
Hours:
40
Pay Details:
$91,000 - $145,600 USD
TD is committed to providing fair and equitable compensation opportunities to all colleagues. Growth opportunities and skill development are defining features of the colleague experience at TD. Our compensation policies and practices have been designed to allow colleagues to progress through the salary range over time as they progress in their role. The base pay actually offered may vary based upon the candidate's skills and experience, job-related knowledge, geographic location, and other specific business and organizational needs.
As a candidate, you are encouraged to ask compensation related questions and have an open dialogue with your recruiter who can provide you more specific details for this role.
Line of Business:
Enterprise Enabling Functions Job Description:
This role is not eligible for TD work visa support or sponsorship (e.g., H-1B, F-1 OPT/STEM OPT, TN or other work visa authorizations). Applicants must have authorization to work in the United States without current or future need for TD sponsorship.
This role will serve as Product Owner for the Offer Management Pod, with primary responsibility for Salesforce Loyalty Management capabilities while partnering across Salesforce Marketing Cloud, Data Cloud, and the broader Salesforce ecosystem to deliver customer engagement, loyalty, and offer management solutions.
The Product Owner I is responsible to ensure that a development team (pod) is creating value for the organization through the delivery of customer-focused product increments. This entails aligning with other Product Owners and senior management to follow a product vision, creating and maintaining a prioritized product backlog, managing delivery blockers, continuously assessing customer feedback. The Product Owner I should always be considering how to maximize value, assessing how the product or the delivery process can be continuously improved, contributes to a positive work environment and ensures that work embodies the Agile principles of transparency, collaboration and engagement.
Depth & Scope:
Key subject matter expert professional role requiring substantial knowledge / expertise in a complex field and knowledge of broader related areas
Accountable for specialized product development support based on sound product expertise and knowledge of Agile/Scrum processes, roles and practices
Integrates knowledge of the enterprise sub-function’s or business line’s overarching strategy in developing solutions across multiple functions or operations
Interprets internal/external business challenges and the industry environment, recommends course of action and best practices to improve products, processes or services
Leads and integrates cross-function understanding within their own field of specialty, and /or projects with significant resource requirements, risk and / or complexity
Solves or may lead others to solve complex problems; leads efforts or partners with others to develop new solutions
Uses sophisticated analytical thought to exercise judgement and identify solutions
Impacts the achievement of sub-function or business line objectives within the area they are accountable for
Communicates difficult concepts; converts information to compelling business context and advice; influences and gains alignment across increasingly senior stakeholders
Works autonomously as the lead and guide others within area of expertise
Education & Experience:
Undergraduate degree and / or product certificate
7+ years relevant experience
3-5 years Product Owner or Agile related delivery experience
Certified Scrum Product Owner (CSPO) certification and project management experience considered an asset
Scaled Agile Framework (SAFe) certifications or experience operating in scaled agile delivery considered an asset
Preferred Skills:
Technical / Domain Specifics
Salesforce Loyalty Management (primary platform)
Offer Management and Offer Lifecycle Management
Salesforce Marketing Cloud / Marketing Cloud Next (MC Next)
Salesforce Data Cloud (Customer Data Platform)
Understanding of the broader Salesforce ecosystem and platform integrations
Agile Product Ownership and SAFe delivery practices
Backlog management and prioritization
Business requirements elicitation and management
MarTech ecosystem knowledge
Customer engagement, loyalty, rewards, and personalization capabilities
Cross-functional delivery across business, technology, architecture, and vendor teams
Experience working with Salesforce Loyalty Management implementations or loyalty programs
Experience acting as a Product Owner supporting loyalty programs, offer management platforms, customer engagement platforms, CRM, or Salesforce solutions.
Leadership Behaviours
Strong stakeholder management
Ability to influence without direct authority
Strategic thinking and business outcome focus
Ownership mindset and accountability
Relationship building across business and technology teams
Facilitation, prioritization, and decision-making
Strong communication and executive presentation skills
Ability to navigate ambiguity and complex dependencies
Preferred Certifications
SAFe Product Owner / Product Manager (POPM)
Salesforce Marketing Cloud Administrator
Salesforce Marketing Cloud Consultant
Customer Accountabilities:
Partners with senior management to support the delivery of a product vision
In alignment with the product vision, create and maintain a product backlog and continuously re-prioritize user stories that will provide the most customer or end user value
Continuously aligns with senior management on the product delivery roadmap, defined Minimum Marketable Features or Minimum Viable Products and release cadence
Reviews performance analytics; recommend and champion strategies to enhance the customer or end user product experience
Participates in scrum
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