Manager, Marketing Analytics & Measurement

About Ovative Group: Ovative Group is an independent, full-funnel media, measurement, and creative firm transforming how brands grow. We partner with leading names like American Eagle, Best Buy, Domino’s, The Home Depot, Polaris, and UnitedHealth Group to build smarter media and measurement programs that drive real, profitable growth.  We don’t just track performance—we redefine it. Powered by our proprietary intelligence platform, EMRge, and our holistic metric Enterprise Marketing Return (EMR), we help brands connect revenue, customer, and brand outcomes into one clear picture of success. Our approach to full-funnel strategy, buying, and measurement delivers results that matter—and it’s getting noticed. Our work has been recognized by Digiday, Google, USA Today, Inc. 5000, and Search Engine Land. About the Role:   In this role, you will serve as a Manager within our Measurement team, accountable for 1 to 3 enterprise client engagements. You will work closely with the Measurement Director to execute on measurement strategy, delivering across Marketing Mix Modeling, incrementality testing, and measurement roadmap work, while building toward greater client leadership over time.   You will own day-to-day workstream execution, contribute to client-facing deliverables and presentations, and translate complex measurement outputs into clear, confident business recommendations. You will develop your executive presence by presenting regularly to senior client stakeholders (VPs, C-Level, etc ).    This is a role for someone who wants to go deep on modern marketing measurement (MMM, incrementality testing, and measurement strategy) and emerge as a credible, client-facing measurement leader. You will directly manage 1 -2 direct report s , supporting their development while maintaining high-quality work output and measurement outcomes .   Success in this role means:  Clients trust you as a reliable, clear measurement partner   MMM and testing outputs consistently translate into confident recommendations, not just reports   You develop strong client relationships    Your directors and internal partners trust your judgment and delivery of client-facing work with confidence   Responsibilities of a Manager, Marketing Analytics & Measurement:   Client Engagement:    Manage client engagements by identifying workplans, workstreams, and deliverables; deliver on project plans in-partnership with clients / leadership   Work with Ovative client leaders to review services, identifying areas for improvement and altering strategies and scope   Provide business development support, assisting with strategy/messaging and liaising with prospective clients to refine scopes of work   Lead strategy of client digital marketing activation roadmap & vision   Team Leadership & Empowering Others :    Define and drive strategy across team structure, roles, development, and clients   Play a leadership role on Measurement Solutions   Work with internal Ovative teams to come up with marketing solutions/value-add plays   Lead development for 1 -2 direct report s    Structured thinking:      Address complex, open-ended analytics requests in a structured manner   Identify & focus on what matters most to move the client's business forward   Structure activation work and communication to drive most critical/fundamental business goals   Subject matter expertise :      Apply best practices to analyze client media performance data to identify trends and opportunities for improvement   Lead client work that translates into business insights and actionable recommendations   Develop deep understanding of marketing measurement technology and how it impacts data/analytics/clients-business   Requirements: 4+ years (or 3+ years + MBA) of experience working with clients (internal or external)    At least 1+ years of experience managing direct reports   Excellent communicator & collaborator between multiple client & internal teams (Structured thinking extra helpful)    Able to connect complex marketing data & situations into tangible business path forward for clients    Experience within marketing industry (digital marketing preferred)    Must be able to thrive working in ambiguous situations    Preferred :     Experience related to in-marketing testing for marketing investments (Ex: Incrementality test using a holdout of a geographical area or customer holdout)    Experience with digital marketing analytics software (Adobe Analytics, Google Analytics, ViQ , etc )   Experience using Sequel to gather data or run analytics on datasets    Experience working with MMM/MTA marketing models    Experience communicating and partnering with high-level partners (Directors, VPs, CMOs, CFOs, etc ).    Pay Transparency:   At Ovative, we offer a transparent view into three core components of the total compensation package: Base Salary, Annual Bonus, and Benefits.   For our Manager positions, including the position of Manager, Marketing Analytics & Measurement, our compensation range is from $90,000 to $132,000 on an annualized basis,   which is inclusive of   an annual bonus   opportunity   of 20% of base salary. Working at Ovative Group: We provide strong, competitive, holistic benefits that understand the importance of your life inside and out of work.  At Ovative, culture isn’t a buzzword—it’s the reason we’ve been named a Top Workplace for ten years running. We lead with trust, transparency, and a commitment to doing the hard work others avoid. We offer flexibility. You'll work from our Minneapolis, Chicago, or New York office on set days each week, and an option to work remote on others. Our open floor plan reflects our open communication and flat structure—where interns collaborate with VPs, analysts partner with senior leaders, and our CEO engages with every team member. Together, we create an environment where smar