Manager, Digital Merchandising, Mens and Accessories

Be part of an iconic story. TOMMY HILFIGER is one of the world’s most recognized global lifestyle brands, confidently welcoming and inspiring consumers since 1985. Originally established in New York City and infused with the vibrant spirit of Americana, to create the modern uniform of accessible luxury. The TOMMY HILFIGER brands consist of TOMMY HILFIGER and TOMMY JEANS, complemented by a range of licensed product categories that extend the brand lifestyle across generations, geographies, activities and occasions. Tommy Hilfiger’s global marketing approach and communications strategy taps into culture through the world of F.A.M.E.S.: the people, organizations and ideas boldly driving the future of Fashion, Art, Music, Entertainment and Sport. Major global campaigns, sponsorship platforms, and disruptive activations with world-class athletes, musicians and entertainers bring a constant source of energy and inspiration to the brand. Immerse yourself in TOMMY HILFIGER here! ( YouTube , Instagram , TikTok ) POSITION SUMMARY:  Love what you do while working with one of the best digital teams in the industry! Tommy Hilfiger is one of the most innovative brands within the premium fashion industry. We combine the passion and drive of an entrepreneurial, start-up environment with our iconic American brand heritage. The Manager of Digital Merchandising is responsible for defining and executing the digital merchandising strategy across multiple product categories, ensuring a best-in-class customer experience that drives commercial performance and reinforces the Tommy Hilfiger brand. This role owns the translation of assortment and marketing strategies into compelling online product experiences, leveraging data, customer insights, and brand storytelling to maximize sales, conversion, engagement, and meet financial targets. The Manager is accountable for the end-to-end customer journey across key digital touchpoints, including homepage, navigation, PLPs, PDPs, recommendation modules, and email merchandising. In addition to leading day-to-day merchandising execution, this role partners closely with cross-functional teams to identify opportunities, optimize performance, and advance the evolution of digital merchandising capabilities, tools, and processes. The Manager also leads and develops a team of Digital Merchandisers, fostering a culture of accountability, collaboration, innovation, and continuous improvement. The role requires exceptional attention to detail, strong analytical skills, and the ability to influence across a broad set of stakeholders, including Ecommerce, Merchandising, Planning, Marketing, Content, Creative Studio, Digital Operations, IT, and Analytics teams. PRIMARY RESPONSIBILITIES/ACCOUNTABILITIES OF THE JOB:  Digital Merchandising Strategy & Execution Own and execute digital merchandising strategies across assigned categories to deliver sales, conversion, and profitability goals. Develop compelling product and content experiences that support assortment priorities while maintaining brand elevation and consistency. Drive product storytelling and customer-centric merchandising initiatives across key digital touchpoints. Own category storefront experiences, including homepage, navigation, PLPs, PDPs, product sequencing, recommendation modules, search refinements. Lead execution of key product launches, capsules, collaborations, and seasonal campaigns. Create and manage homepage and content briefs in partnership with Content, Creative Studio, and Marketing teams. Ensure products are web-ready through effective management of product information and digital asset readiness within PIM systems. Performance Optimization & Analytics Monitor, analyze, and interpret site performance metrics to identify opportunities and risks. Translate business insights into actionable recommendations. Partner with Analytics and Ecommerce teams to measure merchandising effectiveness and customer behavior. Conduct weekly business reviews. Analize product assortment performance and provide recommendations to Merchandising team. Monitor staging and live environments to identify and resolve site issues. Analyze competitive landscapes and emerging industry trends. Cross-Functional Leadership Build strong partnerships across Merchandising, Planning, Allocation, Marketing, Media, Email, Content, Studio, Digital Operations, Analytics, and IT teams. People Leadership Manage, coach, and develop a team of Digital Merchandisers. Establish clear objectives, priorities, and performance expectations for direct reports. Foster a culture of accountability, collaboration, innovation, and continuous learning. Identify opportunities for process improvements and team development. ________________________________________________________________ QUALIFICATIONS & EXPERIENCE: Experience : 5+ years of experience in Ecommerce, Digital Merchandising, Site Merchandising, or related retail disciplines. Previous experience managing or mentoring team members preferred. Experience working with ecommerce platforms, product information management systems, and digital merchandising tools. Experience supporting platform migrations, site re-platforming initiatives, or large-scale ecommerce transformations is a plus. Education:    Bachelor’s degree Skills:  Strong analytical skills with proficiency in Excel and retail math. Ability to translate data and customer insights into actionable business recommendations. Excellent written, verbal, presentation, and interpersonal communication skills. Strong organizational skills with the ability to manage multiple priorities and deadlines in a fast-paced environment. Proven ability to influence and collaborate across all levels of the organization. Ability to train and develop talent. Experience with PIM systems (STIBO preferred), Salesforce Commerce Cloud, Adobe Experience Cloud, or similar platforms. Strong understanding of