Join our Relationship Marketing Strategy Network at Merkle

Job Description: WE WELCOME REMOTE U.S.-BASED CANDIDATES This job posting is an opportunity to express your interest in working with the Relationship Marketing Strategy team at Merkle . By registering with our talent network, you will be among the first to hear about new and upcoming job openings. As a member of this team, you will join a team of talented and experienced marketers who focus on helping Merkle clients achieve their business goals. Here are the different levels we will be hiring for: Senior Associate, Relationship Marketing Strategy Manager, Relationship Marketing Strategy Senior Manager, Relationship Marketing Strategy Director, Relationship Marketing Strategy Senior Director, Relationship Marketing Strategy How to Show Interest: Complete this application. By registering your interest, you’ll be added to our talent pool for current and future job openings. We’ll contact you directly if there’s a match for an upcoming role or opportunity. Note: This is not a job application for a specific position but rather an invitation to express your interest in joining dentsu the future. We are always excited to connect with talented people who are passionate about contributing to our success. The Team The Relationship Marketing Strategy   team   lead s   the development of omnichannel   strategies   leveraging   first‑party data to deliver personalized customer experiences. Th ey   partner closely with cross‑functional teams   -   including media, analytics, and Salesforce Marketing Cloud delivery   -   to design segmentation, personas, and customer journeys that support a true 1:1 people‑based marketing approach.   As   a member of the   Relationship Marketing Strategy   team , you will play   a central role   in shaping how brands build meaningful, ongoing relationships with their customers. You will craft omnichannel strategies   -   spanning CRM, email, SMS, web, and mobile app   -   to help clients unlock the value of their first‑party data and transform it into personalized, connected customer experiences. This   team   blends analytical rigor, creative problem‑solving, and thought leadership, with a strong focus on 1:1 people‑based marketing .   As a senior client‑facing leader, you   w ould   cultivate trusted relationships, uncover growth opportunities, and ensure that every engagement delivers meaningful value.   Key Responsibilities   This is a general list of   responsibilities   which may vary across the   different levels   mentioned.   Support and/or   l ead   the creation and delivery of integrated, omnichannel marketing strategies across CRM, email, SMS, mobile app, and web   channels .   Translate first‑party data opportunities,   MarTech   advancements, and  CRM capabilities into actionable marketing strategies.   Develop customer   personas ,   segmentation   strategies ,   and   full‑funnel customer journey   frameworks that shape personalized experience to align  to client   objectives .   Partner with media, analytics, and delivery teams to bring strategies to life.   Provide strategic leadership across client engagements and become a trusted advisor to senior stakeholders.   Identify   growth opportunities and deliver recommendations that strengthen long‑term client relationships.   Define key data points and performance indicators to measure the impact of strategy and optimization opportunities.   Guide cross‑functional partners—creative, account management, operations, and analytics—to ensure unified, customer‑centric execution.   Define meaningful KPIs, measurement plans, and insight frameworks to quantify the impact of marketing strategies on business outcomes.   Required Qualifications   This is a general list of qualifications which may vary across the   different levels   mentioned.   Extensive experience developing omnichannel customer marketing or CRM strategies .   Proven background working with first‑party data, personalization, and 1:1 marketing   programs .   Understanding of   segmentation methodologies,   persona   developmen t, and customer journey design.   Familiarity with Salesforce Marketing Cloud or similar enterprise marketing automation platforms   (i.e., Braze, Marketo, Adobe)   Ability to translate insights and technology capabilities into strategic recommendations.   Skills & Competencies   Strategic and analytical thinking , with strong problem‑solving skills.   Data‑driven decision‑making .   Client relationship leadership .   Excellent storytelling and presentation skills .   Ability to simplify complex ideas   and data   into clear, actionable strategies .   Strong sense   of ownership and accountability   Curiosity about emerging technology and evolving consumer behavior   Benefits available with this position include: Medical, vision, and dental insurance, Life insurance, Short-term and long-term disability insurance, 401k, Flexible paid time off, At least 15 paid holidays per year, Paid sick and safe leave, and Paid parental leave. Dentsu also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policies. For further details regarding Dentsu benefits, please visit www.dentsubenefitsplus.com . To begin the application process, please click on the "Apply" button at the top of this job posting. Applications will be reviewed on an ongoing basis, and qualified candidates will be contacted for next steps. At dentsu, we believe great work happens when we’re connected. Our way of working combines flexibility with in-person collaboration to spark ideas and strengthen our teams. Employees who live within a commutable distance of one of our hub offices, currently located in Chicago, metro Detroit, Los Angeles, and New York City, are requir