Graphic Designer

SUMMARY The Graphic Designer plays a key role in bringing the gorjana brand to life across all visual touchpoints, creating elevated, on-brand assets that reflect the company’s brand aesthetic.  This role supports the development of digital and print creative, including marketing campaigns, e-commerce assets, social content, and in-store materials, ensuring consistency and attention to detail. Partnering closely with Marketing, E-Commerce, and Retail teams, the Graphic Designer translates brand concepts and product stories into visually compelling designs that drive engagement and support business objectives. This role balances creativity with efficiency, delivering high-quality work in a fast-paced environment while continuously evolving the brand’s visual expression. RESPONSIBILITIES  Ecommerce Website  Content  Create content to exist in daily/weekly/monthly/seasonal ecommerce campaigns Create content to exist in curated sections of website Work with ecomm to create digital brand banners  Create digital ads as needed for paid placements Wholesale Website Provide needed content  Provide content for all email / marketing collateral for speciality Line sheets Update, revamp and distribute Line Sheet Template seasonally Teach design team members and offer continued support on how to utilize InDesign software for a more efficient process and to keep up to date with the industry standard  Coordinate execution of needed inter-department line sheet needs outside of collection launch line sheets Email Marketing Create content needed for email blasts Cropping Emails once design is complete Handoff to digital Marketing Special Events - Invites, thank you cards, etc.  Gifting - Cards, Instructions, etc. Catalog/Direct Mail: Campaign ideation Aesthetic Development: Research + moodboarding  Design catalog layouts + deliver assets to printer Partnerships: Coordinate and collaborate with other brands to design digital and printed assets for partnerships and co-branded promotions Emails, website graphics, social graphics, brochures, booklets  Ambassador programs - Design assets for these programs as needed: emails, invitations, newsletters, etc.  Retail Update window decals seasonally  Create blackout window graphics for stores under construction  Update framed model photos for retail displays seasonally  Create brochures/pamphlets/etc. for collections and activations (bespoke brochure, aura reading assets, etc.)  Prepare graphics for permanent store installations  Help design with packaging mocks  Operational/Training Assets Retail Training Assets  Operations Develop and maintain various assets as needed  For example: Business cards, New Hire Manual, LinkedIn Graphics, Newsletter templates, Office + Parking Maps, Miscellaneous branded collateral around the office  COMPETENCIES: Adaptable and Manage Change  Organized and Time Management  Motivated and Results Driven Coachable and Receive Feedback  Values and Culture Fit Passionate about our brand