Brand Experience Associate
Fanatics Betting & Gaming · New York
📍 New York, NY, United States💰 $70,000via greenhousePosted 2026-09-17
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About Us
Fanatics is building a leading global digital sports platform. We ignite the passions of global sports fans and maximize the presence and reach for our hundreds of sports partners globally by offering products and services across Fanatics Commerce, Fanatics Collectibles, and Fanatics Betting & Gaming, allowing sports fans to Buy, Collect, and Bet. Through the Fanatics platform, sports fans can buy licensed fan gear, jerseys, lifestyle and streetwear products, headwear, and hardgoods; collect physical and digital trading cards, sports memorabilia, and other digital assets; and bet as the company builds its Sportsbook and iGaming platform. Fanatics has an established database of over 100 million global sports fans; a global partner network with approximately 900 sports properties, including major national and international professional sports leagues, players associations, teams, colleges, college conferences and retail partners, 2,500 athletes and celebrities, and 200 exclusive athletes; and over 2,000 retail locations, including its Lids retail stores. Our more than 22,000 employees are committed to relentlessly enhancing the fan experience and delighting sports fans globally.
Fanatics Betting & Gaming is looking for an Associate to join our Brand Experience team. This is a hands-on opportunity for someone who is organized, resourceful, eager to learn, and excited to help support high-impact events designed to elevate our brand presence and deepen relationships with influencers, media, and clients.
Reporting to the VP of Brand Experience, the candidate will support the planning and execution of events, activations, VIP experiences, gifting initiatives, and more
Responsibilities
Support the day-to-day planning and execution of events, activations, VIP experiences, and gifting initiatives
Coordinate event logistics, including timelines, guest lists, invitations, venue details, transportation, catering, supplies, and on-site needs
Support the development of all event and activation production schedules, contact lists, run-of-show documents, and other event materials
Assist with vendor and agency coordination, including scheduling, deliverables, invoices, and follow-ups
Partner with internal teams such as VIP, Marketing, Creative Studio and Loyalty to gather information and keep projects moving
Support on-site event setup, guest experience, troubleshooting, and breakdown
Help manage gifting logistics, including research, ordering, inventory, packaging, shipping, and delivery tracking
Track expenses, process invoices, and keep budget documents accurate and up to date
Assist with presentation materials, research, and event recaps
Ensure all event details and materials reflect the Fanatics Betting & Gaming brand
Take on additional projects and responsibilities as the team and role evolve
Qualifications
1 - 3 years of experience in events, hospitality, marketing, client service, production, or a related area
Highly organized and extremely detail-oriented, with the ability to manage multiple tasks and deadlines
Strong written and verbal communication skills
Proactive, dependable, and comfortable asking questions and learning on the job
Willingness to roll up your sleeves and support both behind-the-scenes planning and on-site execution
Strong judgment and professionalism when working with guests, partners, and sensitive information
Comfortable working in a fast-paced environment where priorities may shift
Interest in events, hospitality, sports, entertainment, fashion, or luxury experiences is a plus
Additional Expectations
Four days per week in the New York City office
Occasional travel for off-site events
Flexibility to work occasional evenings and weekends around key events
Depending on the role, your interview and onboarding experience may include in-person components, such as onsite interviews or Launching into Better: LIVE—a multi-day cultural immersion in New York City for full-time, non-seasonal hires. These sessions are designed to build connection and bring our culture to life, though specific travel and participation requirements will be confirmed based on your role and location. Your recruiter will provide clear guidance at each stage of the process.
For information about our benefits, please visit https://benefitsatfanatics.com/
Ranges will change based on country and state of residence, which are reflected in Geographical Zones defined by Fanatics Betting and Gaming. The range incorporates all of our Geographical Compensation Zones and is subject to change as the Zone associated with the actual offer is confirmed. In addition to the base and bonus, full-time employment, and more. For information about our benefits, please visit https://benefitsatfanatics.com/
Salary Range $70,000 — $85,000 USD By submitting your application, you agree to our terms of service and acknowledge you have read our Candidate Privacy Policy.
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