Brand and Creative Operations Manager

Job Posting: Since 1953, Ferguson has been a source of quality supplies for a variety of industries. Together We Build Better infrastructure, better homes and better businesses. We exist to make our customers’ complex projects simple, successful, and sustainable. We proactively solve problems, adapt and grow to continuously serve our customers, communities and each other. Ferguson, a Fortune 500 company, is proud to provide best-in-class products, service and capabilities across the following industries: Commercial/Mechanical, Facilities Supply, Fire and Fabrication, HVAC, Industrial, Residential Trade, Residential Building and Remodel, Waterworks and Residential Digital Commerce. Ferguson has approximately 36,000 associates across 1,700 locations. Ferguson is a community of proud associates who operate with the shared purpose of building something meaningful. You will build a career that you are proud of, at a company you can believe in. Brand & Creative Operations Manager Role Overview The Brand & Creative Operations Manager leads the technology, systems, and operational capabilities that enable Ferguson's Brand & Creative team to work more efficiently, effectively, and at scale. This role is responsible for developing and optimizing the platforms, workflows, and emerging technologies that support creative production, asset management, and the delivery of consistent brand experiences across the enterprise. Working closely with the Director of Brand & Creative, this individual drives operational innovation through platform integrations, automation, and identifying and adopting AI-enabled capabilities. The role oversees the enterprise's brand technology ecosystem, ensuring associates have access to intuitive, scalable tools and resources that simplify workflows, strengthen brand consistency, and improve productivity. The manager also leads day-to-day brand systems operations, technical roadmaps, and the ongoing development of capabilities that support both the Brand & Creative team and the broader organization. This is a hands-on manager role who balances direct execution with people management. Location: This is approved to be Remote or will be hybrid if you live near our Headquarters in Newport News, VA or Tampa, FL per Company Policy. Key Responsibilities Technology Strategy & Platform Management Lead the strategy, development, and optimization of brand and creative technology platforms, including Bynder, Templafy, Brand Connect, Brand on Demand, Adobe Workfront, cross-platform integration tools, and emerging solutions. Develop and maintain a technology roadmap that aligns platform capabilities, investments, and enhancements with business priorities and evolving team needs. Find opportunities to consolidate, integrate, and streamline systems to improve efficiency, usability, and adoption. Oversee enterprise-facing brand tools, templates, portals, and asset libraries to ensure scalable, accessible, and consistent brand resources. Manage technology vendor relationships, platform performance, licensing, budgets, and ongoing evaluation of capabilities. AI Enablement & Operational Innovation Lead the identification, evaluation, and implementation of AI-enabled tools and capabilities that improve creative production, content development, asset management, and operational efficiency. Partner with internal technology, AI, and cross-functional teams to identify use cases, evaluate solutions, and support responsible adoption of emerging technologies. Develop strategies to integrate AI and automation into existing workflows, reducing manual tasks and improving speed, quality, and scalability. Champion AI literacy, experimentation, and adoption across the Brand & Creative team through practical applications, training, and knowledge sharing. Monitor emerging technologies and industry advancements to find opportunities that strengthen the team's capabilities and ways of working. Establish methods for evaluating the effectiveness and business impact of AI and automation initiatives. Workflow Optimization & Creative Operations Lead the development and enhancement of workflow management capabilities within Adobe Workfront and connected platforms. Find opportunities to automate repetitive processes, eliminate inefficiencies, and improve collaboration across creative, content, brand, and marketing teams. Partner with creative leadership, project management, and cross-functional team members to align operational processes with business needs. Establish scalable processes, governance, and standard methodologies that support consistent execution while enabling flexibility and innovation. Develop operational reporting and performance metrics to measure platform effectiveness, workflow efficiency, and opportunities for continuous improvement. Digital Asset Management & Brand Enablement Oversee the enterprise digital asset management strategy, including asset organization, taxonomy, metadata, usage rights, integrations, and lifecycle management. Establish scalable asset management practices that improve discoverability, accessibility, compliance, and reuse of approved creative assets. Lead the evolution of enterprise brand portals, templates, and self-service resources that enable associates to produce compliant, on-brand materials efficiently. Partner with Brand Management and creative collaborators to ensure systems and resources support established brand standards and governance requirements. Oversee integrations between brand platforms and other enterprise technologies to improve connectivity, data consistency, and user experience. Find opportunities to expand self-service capabilities and reduce manual support requirements across the organization. Team Leadership & Operational Oversight Lead and develop the Brand Systems function, providing direction, prioritization, and oversight of day-to-day platform administration and operational support. Overs